All financial services firms are required to preserve business communications. While these regulations are designed to be technology-neutral, the obligation to capture and retain communications remains the same when used for business purposes. With the rapid evolution of generative AI, shifting monetization models, and changing content moderation features, choosing the right communication technologies can range from straightforward to highly complex.
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On Tuesday, March 4, SIFMA and Smarsh co-hosted a discussion where they explored how firms can navigate these challenges—engaging clients on their terms while maintaining robust regulatory compliance.
Speakers:
Robert Cruz, Vice President, Information Governance, Smarsh
Melissa MacGregor, Deputy General Counsel and Corporate Secretary, SIFMA
This event is open to SIFMA’s full member firms and clients of Smarsh. Questions? Please contact SIFMA Membership.
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It is a priority to make our briefings inclusive and accessible for all. For questions or requests, contact SIFMA Membership.
Inappropriate behavior at SIFMA events is not tolerated. View our Code of Conduct and anonymous incident report form.
Plans change? Please contact SIFMA Membership to cancel your registration.
